Pioneer Launches New Plasma Display for Business Environments

LONG BEACH, Calif. - Pioneer Electronics (USA) Inc. on Mar. 15 announced the launch of a new 42-in. high-resolution professional plasma display that enhances digital signage, meeting room, board room and other commercial applications. According to Pioneer, the PureVision PDP-427CMX sets a new industry standard for picture performance with the integration of its proprietary First Surface Pure Color Filter that ensures enhanced color reproduction and the darkest black levels with improved contrast ratios in all environments. Working in concert with a multitude of Pioneer proprietary technologies, the new professional display features a new black bezel for a unique aesthetic look for commercial use. The display will be available in Summer 2007.

From intense shopping mall exhibits to conference meeting rooms, Pioneer is touting the display's superior picture quality in varied business environments along with an array of convenience and customization capabilities for current and future applications. The transition from a gray to black bezel is a further attempt to create a clean, sophisticated plasma that can upgrade the appearance of any professional setting, according to a company statement.

The PDP-427CMX professional display features a First Surface Pure Color Filter, which Pioneer claims delivers the truest colors possible. The filter is optically bonded to the front plasma substrate and utilizes a mesh infrastructure that helps optimize light output while simultaneously minimizing ambient light reflections. As a result, the company said, on-screen presentations possess brilliant color accuracy with sharp detail for jaw-dropping imagery in almost any professional use environment. By directly bonding the filter to the plasma glass there is less overall television weight and less future environmental waste impact. The reduction of the extra glass may, however, create a slight increase in audio noise from the plasma, the company warned. The display also utilizes a Crystal Emissive Layer technology sandwiched between the plasma glass and the individual light cells. The layer allows each cell to increase the speed at which it charges and discharges the phosphor colors, resulting in an extremely smooth transition from color to black, as well as providing increased detail in dark scenes and reduction in the overall energy consumption, according to the statement. Additionally, luminance efficiency is improved from previous models with greater power-saving performance.

The display also utilizes a Deep Encased Cell Structure for improved brightness and image reproduction. By deepening the entire cell structure, Pioneer claims it has increased the display's overall phosphor area to deliver some of the highest brightness levels (white peak) in the industry, while maintaining image accuracy for stunning high-resolution picture reproduction that will capture any audience's attention.

An exclusive feature of Pioneer professional plasmas, Pure Drive Pro technology delivers powerful signal processing engines with a 12-bit digital high-performance chip drive to ensure premium performance and reliability in any professional application. The single chip ensures full digital image processing with minimal data loss for all signal types. Pure Drive Pro incorporates Advanced Continuous Emission IV, which operates to enhance image quality by detecting the on-screen content and dynamically adjusting grayscale for greater black levels with enhanced detail. Pioneer's plasma displays offer significant longevity for a commercial user. Sixty thousand hours is an approximate time for the display panel to reach half of its original luminescence, Pioneer said.