LG Display Unveils the World's First "Trumotion 480Hz" LCD TV Panel Featuring 4ms Motion Picture Response Time (January 7)

SEOUL, Korea - LG Display announced December 30 that it has developed the world's first "Trumotion 480Hz" LCD TV panel, which has an 480 refresh rate per second, accelerating the advent of ultra high-speed images without sacrificing picture quality.

According to a company press release, LG Display's "scanning backlight" enables the backlight to be repeatedly turned on and off to reduce motion blur. When combined with the company's 240 Hz technology, the display can refresh 480 images per second.

In addition, LG Display's "Trumotion 480Hz" display boasts a motion picture response time (MPRT) of 4ms, eliminating motion blurring for fast moving images and enabling a realistic, crystal-clear picture.

"The world's first Trumotion 480Hz LCD TV panel is planned to hit the market in the second half of 2009. LG Display will provide its customers with unique, high-end products while delivering crisp picture quality for fast moving images." noted Eddie Yeo, Executive Vice President and Head of LG Display TV Business Unit.

LG Display will showcase its newest cutting-edge display technologies featuring improved motion picture response time (MPRT), eco-friendly displays and more in a private room at the Bellagio Hotel during the upcoming Consumer Electronics Show (CES) 2009.